Lawrence J. O’Bryan of Louisville wasn’t born with a silver spoon in his mouth. Quite the opposite, the successful businessman and political media consultant was raised in a poor family by parents who poured their blood, sweat, and tears into creating a solid foundation for their children’s futures. From them, Larry O’Bryan inherited his work ethic as well as his strong principles. Today, he generously shares his self-made fortune with kids who could use a hand up by donating to organizations like Home of the Innocents.
Home of the Innocents is a Louisville, KY, non-profit that has served the community since 1880, “enriching the lives of children and families with hope, health, and happiness.”
“We’ve been here because we believe that this is a city with timeless, inspirational values. And we believe we are the heart of our city,” the organization website reads.
Larry O’Bryan of Louisville is the founder of Pro-Active Media, one of the state’s most respected political media consulting firms, and CEO of TPC-KY, Inc., a leading label manufacturer and label supplier for Black & Decker, Bradford White, General Electric and several other name-brand companies. He is recognized in Louisville and beyond for his political and business prestige as well as his philanthropy and community involvement.
For more information or to donate to Home of the Innocents, visit the website.
More on Larry O’Bryan of Louisville
Larry O’Bryan graduated from Western Kentucky University with a double-major bachelor’s degree in government and journalism. After graduation, he worked for the 1980 Kentucky General Assembly during Gov. John Y. Brown’s administration and for the Kentucky Democratic Party in 1982. In 1995, he combined his passion and expertise for business and politics and founded Pro-Active Media.
Among his many successes, one of the highlights of Larry O’Bryan’s career and Pro-Active Media’s history was leading the successful Democratic effort to defeat four-term Republican incumbent state senator Elizabeth Tori representing Hardin and Jefferson counties. His cutting-edge campaign strategy, a blend of broadcast TV, cable, direct mail, and phone communications, was praised by peers as the driving force behind the Democrats’ win. Larry O’Bryan’s forward-thinking also prompted him to produce and air the first hi-definition political TV ads in Kentucky.
Throughout the years, Larry O’Bryan of Louisville and Pro-Active Media have secured numerous additional wins throughout Jefferson County and beyond. Pro-Active Media remains at the forefront of campaign media technology.
For more information about Larry O’Bryan of Louisville, go to www.LarryOBryan.com. Learn more about Pro-Active Media here or watch a selection of their campaign videos on the Pro-Active Media YouTube channel. For more information on TPC-KY, Inc, click here.
Lawrence “Larry” J. O’Bryan embodies the American Dream to a tee. Born to a poor family, the Louisville, Kentucky native learned early on that the fruits of success are hard-earned. Now a successful businessman and former political media consultant, Larry O’Bryan of Louisville shares the bounty of his labor by giving back to his community.
Although Larry O’Bryan’s parents didn’t have much money and were not well-educated, they demonstrated that hard work, perseverance, and passion are the primary drivers of success.
“My father never went to school past seventh grade; my mother finished high school, but they were pretty much self-taught'” Larry O’Bryan of Louisville said. “They were successful buying old homes in disrepair in marginal neighborhoods in Louisville and my father was the handyman who would turn them into apartments.”
Larry O’Bryan’s parents, Charles and Ramona, were largely responsible for transforming The Highlands, once a marginal neighborhood, into the high-end community it is today. The pair enlisted the help of their five children to perform basic maintenance on the properties, paying the kids for their work instead of giving them an allowance.
When they weren’t contributing to the family business, the kids attended private Catholic schools. Charles and Ramona O’Bryan made their children’s education a priority, even if it meant keeping a very tight budget elsewhere.
Inspiration | Larry O’Bryan of Louisville
Larry O’Bryan of Louisville says his parents’ sacrifices inspired him to be the man he is today. Their inspiration is what prompted him to establish and contribute to an endowment fund at St. Xavier High School. The fund helps young men from impoverished families to attend the school and receive the same quality education Larry O’Bryan of Louisville did. One of Kentucky’s top political media consultants and founder of Pro-Active Media, Larry O’Bryan’s endowment fund gives special priority to young men who are interested in careers in journalism or media.
In addition to helming Pro-Active Media, Larry O’Bryan of Louisville is the CEO of TPC-KY, Inc., his label manufacturing company. The company is a key label supplier for several nationally recognized corporations.
For more information about Larry O’Bryan of Louisville, go to www.LarryOBryan.com. Learn more about Pro-Active Media by visiting their website or watch a selection of their campaign videos on the Pro-Active Media YouTube channel found here. For more information on TPC-KY, Inc, visit their website.
Lawrence “Larry” J. O’Bryan is the picture of the American Dream realized. His parents grew up poor and did not have the opportunity to receive a good education; however, they worked hard and prioritized their children’s future, investing what money they had in their kids’ education. Larry O’Bryan credits his prestigious Catholic school education and the example and encouragement of his parents for his success in life. Over the years, the businessman has earned many accolades, among them the “Silent Warrior” award from General Electric (GE Appliances).
The CEO of TPC-KY Inc. in Louisville, KY, Larry O’Bryan helms one of the nation’s most prominent label manufacturers. TPC-KY Inc. has an exclusive contract with GE Appliances to provide barcodes and labels for all of their North American facilities.
He and TPC-KY Inc. received the Silent Warrior award at the GE Appliances President’s Council Summit, a forum for company leaders. The forum attracted nearly 100 suppliers and more than 250 attendees who gathered to share ideas and recognize accomplishments and top performers. The Silent Warrior award recognizes “Outstanding national suppliers, those who are the best in their field and seamlessly execute on a daily basis.”
Melanie Cook, COO of GE Appliances, said the President’s Council Summit is “an important venue. This is where we align, collaborate and strengthen partnerships with our suppliers. Partnerships matter. We do better together.”
The award signifies Larry O’Bryan and TPC-KY Inc.’s commitment to customers and community and reinforces the nature of the company’s slogan, “Earning Customer Trust Through Service & Quality.”
In addition to the Silent Warrior award, TPC-KY had much to celebrate in 2019. Larry O’Bryan said the company also saw record growth in the last year and continued its commitment to hiring a diverse workforce. Minorities account for 60% of the TPC-KY Inc. workforce.
The company also gave back to several community organizations including The Salvation Army, VG Reed Needy Family Fund, Hearts in Motion, Home of the Innocents and Blue Lick Optimist, among other charities. Larry O’Bryan is also the founder and sole donor of the St. Xavier High School Endowment Fund, which provides scholarship opportunities for young men to attend the esteemed private Catholic school.
In addition to owning and helming one of the nation’s biggest label manufacturing companies, Lawrence J. O’Bryan is the founder of Pro-Active Media and has had a successful career as a political media consultant. Among other achievements, Larry O’Bryan led the successful Democratic effort to defeat four-term Republican incumbent State Senator Elizabeth Tori representing Hardin and Jefferson Counties. In 2012, he also provided the winning media for Court of Appeals Judge Irv Maze and Circuit Judge Angela Bisig. The first political media consultant to produce and air political ads in high-definition, Larry O’Bryan remains at the forefront of campaign media technology.
As the 2020 presidential election draws nearer, campaign ads and news reports are dominating media outlets across the country. While the politicians themselves are in the spotlight, there are plenty of behind-the-scenes superheroes working tirelessly to propel their respective candidates to the top. Lawrence J. O’Bryan, CEO at TPC-KY, Inc., knows better than most of the effort, drive, and passion required to run a successful political campaign. The businessman is also the founder of Pro-Active Media and was the most successful political media consultant and strategist in Louisville, KY.
Lawrence O’Bryan made his first foray into politics working in the 1980 Kentucky General Assembly during Governor John Y. Brown’s administration. After graduating from Western Kentucky University in 1981 with a double-major in government and journalism, he also worked for the Kentucky Democratic Party in 1982.
His education and experience, along with his keen interest in politics, drove him to pursue what would be an illustrious career in media consulting and political strategy.
He went on to secure dozens of wins for many prominent Kentucky politicians throughout the decades.
Among his numerous achievements over the years, Lawrence “Larry” O’Bryan in 2010 led the successful Democratic effort to defeat four-term Republican incumbent State Senator Elizabeth Tori, representing Hardin and Jefferson Counties. His campaign strategy blended broadcast TV, cable, direct mail, and phone calls into a seamless, concise and compelling message that motivated target demographics. The campaign was praised by political observers as the driving force behind the Democrats’ victory.
But Larry O’Bryan has never been one to settle. While receiving accolades for his part in the parties’ defeat of the first incumbent Republican state senator in 20 years, he simultaneously protected and won multiple Democrat-held seats in Jefferson County. These included Jefferson County Sheriff and County Attorney. Also in 2010, he secured seats for three judgeships in Jefferson County District and Circuit courts.
Just two years later in 2012, Larry O’Bryan helmed the winning media campaign for Court of Appeals Judge Irv Maze and Circuit Judge Angela Bisig. He also produced hard-hitting ads addressing Chris Theineman and helped Senator Perry Clark secure a victory over his opponent, despite not being as well-funded.
Today, Pro-Active Media’s client list includes dozens of high-ranking political officials from Kentucky and beyond.
To learn more about Pro-Active Media, visit the website: http://www.proactivemediaky.com/
Larry O’Bryan, a longtime citizen of Louisville, KY, is a recent recipient of the “Silent Warrior” award. This prestigious award, presented to him by the GE Appliances President’s Council, recognizes Larry’s excellence in “Outstanding Support.”
Larry O’Bryan is the CEO of TPC-KY, a label manufacturer in Louisville. It is the primary label supplier for GE Appliances and also services numerous other high-profile clients (Black & Decker and Thornton’s, among others).
His company’s slogan is “Earning Customer Trust Through Service & Quality,” accurately reflecting his personal core values. It is through these values that Larry O’Bryan was able to become an industry leader and build TPC-KY into an award-winning business that continues to thrive.
Larry O’Bryan’s leadership skills are on full display, earning recognition from his peers not just as a consummate industry professional, but also as a revered community leader. The care he shows for his community of Louisville is reflected in his numerous charitable actions.
One such example of Larry O’Bryan giving back to the community can be seen in the regular donations he makes to Catholic charities, helping feed the hungry, house the poor, and uplift families. The Salvation Army is also a consistent recipient of Mr. O’Bryan’s generous donations, making use of the funds for hurricane relief efforts.
Larry O’Bryan’s contributions don’t end there: he also created and regularly funds the Saint Xavier High School endowment on an annual basis, allowing underprivileged children the chance to attend a prestigious school to set them on the path to higher education.
Furthermore, Larry O’Bryan is in association with the Louisville Sports Commission, helping to breathe life into Louisville’s economy by funding, attracting, and hosting sporting events in the great city of Louisville.
Larry O’Bryan’s community support is a clear indicator of his ability to not only obtain great personal success but also to give back to the community that supports him. Considering his numerous successes and the efforts he makes to strengthen his community, it’s safe to say Larry O’Bryan is a genuine Louisville leader.
Learn more about Lawrence J. O’Bryan by connecting with him via his LinkedIn profile:
Find out more information about TPC-KY, Inc., by visiting the website:
The owner and CEO of TPC-KY, Larry O’Bryan, recently expanded the workforce at his label manufacturing facility.
In 2019, Larry O’Bryan saw the continued growth of his company as a chance to create additional jobs at TPC-KY, Inc. TPC-KY is a full-service supplier of labels, forms and barcodes located in Louisville, Kentucky. While they sell their products to many international companies, O’Bryan always strives to support local businesses and to provide employment opportunities for surrounding communities.
Larry understands the value of providing people a chance to better themselves. O’Bryan’s parents grew up poor, but he saw that their hard work and dedication allowed him and his siblings to have a better life. Larry’s parents invested their money toward their childrens’ education. His mother and father wanted to expand the minds and job opportunities of Larry and his siblings. And now Larry wants to pay it forward and provide other hard working individuals the opportunity to improve their lives and their futures.
TPC-KY has seen record growth in each of the last five years and that growth means an expanded workforce. And, as the company expands, O’Bryan understands that it provides opportunities for motivated individuals to create a better future. O’Bryan and TPC-KY have always supported diversity in their hiring practices and their recent expansion continued this pattern. Minorities currently account for 60% of the TPC-KY labor force.
One of O’Bryan’s business goals is to continually find ways to empower his community and the workforce. TPC-KY has continued to invest in its employees by offering high-end healthcare options at a cost that the employees can afford. This means that O’Bryan’s company must absorbi most of the growing cost of healthcare, but Larry believes that it is worth it to provide excellent benefits to his workforce. O’Bryan has also implemented profit sharing and a 401k retirement plan at TPC-KY with the company making contributions to each employee’s retirement even if the employees are unable to do so themselves.
Today, Larry carries on his parents’ commitment to bettering the lives of others. Growth and expansion at TPC-KY has brought new jobs and with those jobs come new possibilities for people in the surrounding communities.
Larry O’Bryan is dedicated to building a better community and to rewarding the efforts of his employees. He continues to focus on creating new jobs with world-class benefits so everyone has the opportunity to succeed.
Larry O’Bryan is the CEO and owner of TPC-KY Inc., in Louisville. Larry O’Bryan grew up in Louisville, KY watching his parents transform old homes into livable apartments and their work ethic has had a lasting impact on his life. Together, O’Bryan’s parents increased the property values in once marginal neighborhoods and through their efforts, Larry saw how hard work and dedication can change lives.
Larry O’Bryan attributes much of his appreciation for business to his parents. It was their work ethic and steadfast dedication to developing homes that stayed with him over the years. As an adult, Larry adopted his parents’ entrepreneurial spirit and started his own company, O’Bryan Properties, where he renovated dilapidated, older properties in the Louisville, KY area. He became a successful real estate renovator and through this experience, he gained the knowledge and skills that he would later utilize as he pursued other business opportunities.
Larry would also become a part-owner of multiple Papa John’s pizza franchises, but greater success would follow as O’Bryan launched another new business, Pro-Active Media. Pro-Active Media was founded as a political media consulting business, and Larry would guide it to become highly successful with over 300 political campaigns under his belt, including local, state, & national political races. During his time at Pro-Active Media, O’Bryan became the most successful political media consultant and strategist in Kentucky.
Larry O’Bryan’s success in his previous endeavors eventually led him to invest in another business in 2006, when he acquired TPC-KY, Inc. TPC-KY is a major label manufacturer and supplier in Louisville, KY with a robust customer base that includes GE Appliances, Haier Appliances, Black & Decker and Thornton’s, Inc.
Despite being in a different industry than his parents, Larry still implements their childhood lessons – work hard and value quality and productivity.
Since his acquisition of TPC-KY, Larry O’Bryan has continued to invest in technology that will bring value to all of his clients. Under his ownership, TPC-KY has developed custom barcode printing software and an appliance model database management system for all of GE Appliances’ North American facilities. Larry O’Bryan has also invested in custom software to generate the GE Appliances QR code genealogy tracking labels. And, in 2019, Larry purchased additional laser printing equipment to ensure that TPC-KY is in a position to accommodate the continued growth and expansion at GE and Haier Appliances.
When asked about his latest tech investments, O’Bryan responded that “It was a no-brainer and it gives us a competitive edge with all of our clients.”
As businesses strive to compete in a constantly changing work environment, it is essential to utilize and implement modern technologies to improve production and efficiency, and Larry O’Bryan embraces this challenge.
During his lifetime, Larry O’Bryan has retained the essence of his parents’ work ethic and incorporated it into each of his business opportunities at O’Bryan Properties, Pro-Active Media and TPC-KY, Inc.
O’Bryan’s goal is to create tangible and sustainable opportunities for his employees and himself by following his parents’ model of hard work, persistence and dedication.
Learn more about Lawrence J. O’Bryan by connecting with him via his LinkedIn profile:
Find out more information about TPC-KY, Inc., by visiting the website:
Larry O’Bryan is the CEO of TPC-KY and the provider of the QR Code Genealogy Tracking for GE Appliances.
This news is exciting, but it is not the first time O’Bryan and his team have provided a program for GE Appliances.
TPC-KY is a major label manufacturer and supplier in Louisville, KY. The company invests in select technologies to help improve efficiencies and growing investments.
In 1989, TPC-KY Inc. helped pioneer the “barcode age” at GE Appliances. Larry O’Bryan and TPC-KY made custom-designed assembly forms. Each was printed on high-quality laser printers. At the time, the technology and process streamlined the production of GE appliances.
Today, TPC-KY’s Larry O’Bryan continues to push the limits of new technologies. He is always looking to gain knowledge of processes that offer a high level of effectiveness.
Recently, O’Bryan invested in custom computer software. It provides GE Appliances with QR code genealogy tracking in the US.
Larry O’Bryan had this to say said about his recent investment: “It was a no-brainer. In today’s fast-paced business environment, investing in technology can propel a company to the head of the pack.
O’Bryan recognizes the importance of technology and its role in remaining relevant.
“As a value-added supplier, TPC-KY is proud to offer data management, custom printing software, and advanced laser printing technology. All are still used at GE Appliances and by many of our other customers,” Larry O’Bryan said.
Although Quick Response Codes (QR Codes) have been around since 1994, its growth has been slow.
The QR code is approximately the size of a one-inch square. The system is a type of barcode that contains a pattern of dots and needs a QR scanner or smartphone to work.
The scan reveals the hidden information from inside the pattern of dots. The data can include links to websites, photos, maps, and more.
It’s been thirty years since the initial TPC-KY and GE Appliances barcode collaboration. Over the decades, much has changed in the world of technology.
Today, Larry O’Bryan and TPC-KY have the software for QR Code Genealogy Tracking. It is an emerging technology that will simplify and integrate manufacturing processes for GE.
With a quick scan, GE manufacturing line operators can instantly learn details about appliances. It will save the company time and money. It will also help improve safety and communication among workers.
Thirty years ago, Larry O’Bryan of TPC-KY was a true pioneer. With the QR Code Genealogy Tracking, it shows, even after all these years, he remains one, still to this day.
Learn more about Larry O’Bryan by connecting with him via his LinkedIn profile:
Find more information about TPC-KY by visiting the website:
Lawrence J. O’Bryan was born in 1959 and raised on a farm in Kentucky by his parents. Both mother and father did not receive a significant amount of education in their youth. They are mainly self-taught individuals. Nonetheless, they made a commitment to make Larry’s life different from their own.
To his parents, education for Lawrence J. O’Bryan was essential.
Thanks to his parents, Lawrence J. O’Bryan went to a prep school that ranked among the top 20 in the nation. After his time at St. Xavier High School, he went on to earn a degree in journalism from Western Kentucky University.
Today, Larry O’Bryan is the owner and CEO of TPC-KY, Inc., a label manufacturer in Louisville, Kentucky.
TPC-KY is the primary label supplier to GE Appliances in North America. The company is also a key partner to Black & Decker, Thornton’s, and other accounts.
Lawrence J. O’Bryan is also the founder of Pro-Active Media. That led him to a successful career as a political media consultant in Louisville, Ky.
Lawrence J. O’Bryan earned recognition at the GE Appliances President’s Council Summit.
The President’s Council Summit is a forum for company leaders. Owners share business objectives and recognize its top-performing suppliers with an award presentation.
This year, Lawrence J. O’Bryan became the recipient of the “Silent Warrior” award. An award that recognizes “outstanding national suppliers. Those who are the best in their field and seamlessly execute on a daily basis.”
Melanie Cook, COO of GE Appliances, described the President’s Council, fittingly. She stated it was “an important venue. (This is where) We align, collaborate, and strengthen partnerships with our suppliers. Partnerships matter. We do better together.”
Lawrence J. O’Bryan graciously accepted the award granted by the President’s Council.
The “Silent Warrior” award acknowledges and honors his excellence in “Outstanding Support.” As a recipient, it exhibits Larry O’Bryan’s dedication to his clients.
With the TPC-KY, Inc. slogan as, “Earning Customer Trust Through Service & Quality,” it goes to show that Larry O’Bryan’s win of this award is well-deserved.
Connect with the Owner and CEO of TPC-KY, Inc., Lawrence O’Bryan via his LinkedIn profile: https://www.linkedin.com/in/larry-o-bryan-b59321193/
TPC-KY CEO Larry O’Bryan recently committed to new technologies by investing in custom computer software to provide one of his biggest clients, GE Appliances, with QR code genealogy tracking for all U.S. manufactured appliances.
TPC-KY, Inc., a major label manufacturer, and supplier, invests in select new technologies that show promise for improving its efficiencies and the growing company’s recent investment was a no-brainer, Larry O’Bryan said. In today’s fast-paced business environment, investing in technology can propel a company to the head of the pack, he added.
Larry O’Bryan, CEO of TPC-KY, understands that investment in new technologies will not only maintain his growing company’s relevance in the national marketplace but also help assure his current clients that TPC-KY is on the leading edge.
“As a value-added supplier, TPC-KY is proud to offer data management, custom printing software and advanced laser printing technology that is still being used by GE Appliances and many of our other customers,” Larry O’Bryan said.
Pioneering Bar Codes
In 1989, TPC helped pioneer the “barcode age” at GE Appliances by offering custom-designed assembly forms printed on high-quality laser printers to help streamline the production of GE appliances.
The multi-part forms combined up to six individual labels imprinted with bar-coded serial numbers and model numbers used to track production figures at GE’s appliance assembly plant and throughout their North American manufacturing facilities, vastly improving communication and efficiency, while contributing to increased profits.
TPC has enjoyed a solid business relationship with GE Appliances for three decades.
Larry O’Bryan and TPC-KY were honored earlier in 2019 at the annual GE Appliances President’s Council Summit (held in Louisville) with a “Silent Warrior” award, recognizing outstanding national “suppliers who are best in their field and seamlessly execute on a daily basis.”
QR Code Genealogy Tracking
QR (Quick Response) Codes have been around since 1994 – a year or so before the internet took off – although they took longer to gain a footing.
A QR code is a type of barcode that contains a matrix of dots. The QR code, usually about the size of a one-inch square or smaller, can be scanned using a QR scanner or with a smartphone that has a built-in camera, instantly revealing all kinds of information that links to websites, photos, maps and more.
In 2019, a full 30 years since its original collaboration with GE on barcoding, TPC-KY invested in QR Code Genealogy Tracking, an emerging technology that simplifies and integrates manufacturing processes. With a quick scan, operators on the manufacturing line can instantly learn details about an individual product, saving time and money, while improving safety and communication.
About Larry O’Bryan and TPC-KY, Inc.
Larry O’Bryan is the CEO of TPC-KY, Inc., which supplies labels for major manufacturers, including GE Appliances. In addition, TPC-KY is a key partner with Black & Decker, Thornton’s and several other regional and national accounts
Larry O’Bryan also founded Pro-Active Media, leading to a successful career as a political media consultant and strategist in Louisville, Ky. His efforts directly resulted in helping elect over 200 elected officials.
For more information about TPC-KY, Inc., go to tpclabels.com. To learn more about Pro-Active Media, go to proactivemedia.com.
About GE Appliances
GE Appliances, a Haier company, creates “good things, for life” through our passion for great appliances and the happiness they can bring to every household. With the Monogram®, GE Café™, GE Profile™, GE™, Haier and Hotpoint brands, owners have more choices for making their kitchens and homes amazing each day. Our products include refrigerators, freezers, cooking products, dishwashers, washers, dryers, air conditioners, and water filtration systems.
For more information, visit www.geappliances.com/our-company.